Albaum, Gerald.

International marketing and export management / Gerald Albaum, Edwin Duerr, Jesper Strandskov. - 5a. ed. - Harlow, England : Pearson Education, 2005. - 666 p. : il. ; 27 cm.

0273686348 9780273686347


EXPORTACION--ADMINISTRACION.
MERCADOTECNIA--ADMINISTRACION.

HF1416 A52 2005